BHS Seniors create Clothing Line: The Hive Apparel
With graduation just around the corner, many students are left wondering what their next step is. Business partners, Seniors Cole Ehresmann and Josh Robinson have a plan, a goal, and a Hive? That’s right, these Seniors have started endeavors by creating a clothing line called “The Hive Apparel”.
“Cole came up with the idea,” said Robinson. “He saw other people get big by starting out like we are. Everyone just laughed, but I thought it was super cool and I wanted to be a part of it.”
Robinson isn’t the only one with a hungry attitude. His business partner, Ehresmann also has a fiery determination to succeed.
“Some people don’t think I’m serious,” said Ehresmann. “It hurts a little bit, but that just gives us something to feed off of and attack our goals that much harder.”
The team spent a long time coming up with a name but The Hive Apparel is what stuck with them. The next important step was to create designs that went along with their brand.
“Ehresmann drew a couple designs up,” said Robinson. “We’ve also been having people draw up designs and if we like it we’ll give them a free shirt.”
The Hive Apparel is not to be taken lightly. Their business is growing and so is their product line.
“We’re getting bucket hats, flat bills, and safari hats in our next shipment,” said Robinson. “We have three-quarter tees, regular tees, tanks and even fitted clothing for women coming in as well.”
hey everyone! if you think you have designing potential ! let us know, you might even get the design on a shirt! DM us!
— Hive Apparel (@TheHiveApparel) June 5, 2014
Money has got to be on the mind of such young entrepreneurs.
“We’ve had one shipment and are profiting already,” said Robinson. “Our goal is for the company to make a million dollars. Once we hit that who knows what could happen.”
This isn’t just a minimum wage, burger flipping job. The retail team is taking legal steps into ensuring they have the best shot at success.
“We got the LLC, legal trademarked at the Bank,” said Robinson. “It cost quite a bit to do, but now we each have our own business credit cards and registered with the IRS saying we’re a real business. Our website is being built as we speak.”
The two creators of The Hive Apparel have big plans for the future. Ehresman plans to attend University of Minnesota Duluth to major in business and Robinson will be attending one of the schools in St.Cloud to major in marketing. So in the future, when you see that iconic honeycomb trademark in stores, remember your BHS roots, and what a little persistence and dedication can do.
If you want to check out The Hive Apparel in the next couple weeks check out hiveapparel.com Also, give them a follow on Social Media.
Instagram: the_hive_apparel
Twitter: @TheHiveApparel
